Nirmal Sitya, from being displaced to the tea business giant in Britain

Nirmal Sitya, from being displaced to the tea business giant in Britain

In his youth, he was a rebel. He saw the boys smoking in the streets and alleys. He smoked like them. He drank alcohol and loved the girls. The study looked like a boring thing to him, leaving her looking for excitement rather than tests at the end of the year. Everything has indicated that this boy, who is under the age of 13, will be a criminal or outlawed, or at least a non-self-employed person or community. This is Nirmal Sitya, who later became the tea business giant in Britain and one of the most successful and experienced businessmen. Now do you have the curiosity to know how this "deviant" boy has turned into a giant trading tycoon and one of the most successful businessmen on British soil? Well, you know his inspiring story with us.

Coincidence is better than a thousand dates:
One day in the 1950s, while Sethia was doing his normal work (smoking cigarettes on the streets of London), he was seen by a staff member of one of the UK's largest tea import and trading companies and introduced to the company's manager to take on the job of a novice tea taster that the company imports and distributes.

"That was the beginning of a stroke of luck. I think it was Tawfiq al-Haya, someone I knew who saw me smoking and saw that I had certain possibilities. He presented me to the owner of the company and got a job," Sethia said.

Engage in tea trade: -
But when he noticed his son's involvement in work and his love for the field, he was very happy and encouraged him to continue and helped him establish a company called "Sethia" Tatees, "through which Nirmal worked to buy tea from the auctions of Kolkata," his family's home in India "and sell it to merchants in Ireland and England.

Evolution is essential:
Sethia wanted to develop and develop his business. He decided to buy a tea farm in the northeastern state of Assam. "I did not have any more money. I slept on the balcony of one of the buildings on the tea plantation and thought about differences and differences all the time. "It seems that I have the talent to taste tea and know where to plant it, whether in India or anywhere in the world, which has impressed buyers."

Investment in another field:
Having achieved great success in tea trade, Mr. Nirmal Sethia decided to invest in a different sector. He established a company for the trade of plywood, which is a fiber used for making bags, ropes and other products.

"My uncle was running the family business, but he was not running well and did not achieve much success. I was thinking that I could do better things. I went to my father and offered him the idea and I liked her a lot and felt he was asking me to take this step and make Work is a success, and that's exactly what I did. "

As a result, the new company, "Sitya Group," became the main concern of Mr. Nirmal Sitya, and within years his business expanded to include other areas such as real estate and banks. Despite all this, he never gave up his love for tea.

Return to Tea Trading: -
In 2000, his nephew wanted to start a tea trade company, and the family realized that Mr. Nirmal Sitya still had great relations with traders and investors in the field. They asked him for help and did not hesitate to help them.

Mr. Nirmal became a partner at Newby Teas and returned to the first flock. But things did not go well and the company lost a lot of money in its early years, prompting Mr. Nirmal to decide to leave the company, but his late wife Shitra Devi persuaded him to stay, "My wife told me just one thing, if there was anyone who could save the company, you were right. By supporting and encouraging me, I was able to do anything. It was like a rock that prevented me from falling."

Mr. Seethia did not leave the company, but gave it more time and effort and succeeded in lifting it from failure. Today, it earns 15 million dollars a year and sells its products in huge markets such as Russia, Britain and the United States.